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Toyota's Lexus brand under-performing in home market Forums > > Toyota's Lexus brand under-performing in home market Toyota's Lexus brand under-performing in home market
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Old 03-23-2008, 06:20 PM
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Default Toyota's Lexus brand under-performing in home market

Toyota launched its Lexus luxury division in the U.S. 19 years ago and the brand has seen tremendous success ever since. Lexus has been the best-selling luxury marque in the U.S. since 2000 and is largely considered the benchmark for automotive quality. But the Lexus brand isn't seeing the same level of success [...]

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